BurgerUp, a brand born in Singapore, aims to provide a renewed dining experience by bringing its Chef’s gourmet recipes into a fast food environment. BurgerUp also pride itself in its customisable gourmet burgers serving at fast food prices - which come as a refreshing change from the machine processed patties that consumers often get from fast food restaurants. Another feature that differentiate BurgerUp from the other burger fastfoods is its signature full self-ordering system. This allows the customers to order through user-friendly kiosks, giving them the freedom of customising their own burgers at their own time. All customers have to order at one of these kiosks before proceeding to the counter to pay and collect their food.
Our first outlet was opened in December 2014 and since then, we were nominated to be on board of the Promising SME 500 in Year 2015, after only 6 months of operation. The merits which got us these prestige award nominations are our unique propositions offer at BurgerUp; the full interactive ordering kiosk, gourmet burgers in fast-foods environment and finally customizable burgers. After going through a long and stringent process, we have also finally attained our Halal Certification in May 2015. We are now Halal Certified and is ready to serve an extended community which is our Muslim Friends.